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Digital Marketing Course in Gurgaon

Digital marketing is a rapidly growing industry as more and more businesses are looking for certified digital marketing professionals with a proven track record in Social Media Marketing, SEO, SEM, Google Adwords, Analytics, and Email Marketing.

Where there are several options available nowadays for Digital Marketing Course in Gurgaon it’s essential to choose the right Digital Marketing Institute in Gurgaon that can help you advance your career.

At ACIL, we are committed to helping you grow from the ground level. Whether you are a Job Seeker or a professional looking for promotions in their job or a startup our advanced digital marketing training in Gurgaon has got you covered.

Who should attend our Digital Marketing Training in Gurgaon

  • 10th, 10+2, Diploma holders, Graduates, Non-Graduates, Post Graduates.
  • Students having a basic knowledge of computers.
  • BCA & B.Tech students who are looking for industrial training.
  • Anyone who is chasing digital media as their career choice.
  • Freshers who are looking for a job in online marketing.
  • Anyone who is looking for a job in fields like SEO, PPC, and SMO.
  • Small business owners and entrepreneurs are looking for leads and sales through digital mediums.
  • Bloggers and Influencers to increase their reach.
  • Anyone who is planning to start their own business.
  • Anyone who is planning to start their own advertising agency.
  • Professional who wants to stay updated to Industry trends.

Digital marketing for Business Owners

The success of a company largely depends on the quality of its digital marketing campaigns and strategy. With the rapid development of digital marketing, more and more business are starting to invest in digital marketing skills.

Digital Marketing for Working Professionals

The goal is to use practical examples and case studies to help you understand digital marketing course in gurgaon as a business discipline. This course will help you think about marketing as a strategic activity whose goal is to achieve business objectives.

Digital Marketing for School Pass-outs / Pursuing degree

It is imperative that graduates have a deep understanding of social media and other digital platforms so we teach how to promote their brands and services through following their algorithms and white hat practices. A digital marketing course teaches in gurgaon them the fundamentals of marketing in a changing world.

Career opportunities after the digital marketing course

This digital marketing training in Gurgaon with ACIL is going to open the gates of several opportunities available in the market for you:

  • Nowadays every business is approaching for their digital presence, you can utilize this opportunity and start working as a Digital Marketing Expert in MNC Companies.
  • You can get expertise in SEO, PPC, SMO, SMM, SEM, ORM, Analytics, Webmaster, etc with our extensive Digital Marketing Course in Gurgaon and can start as an expert of any of these dimensions.
  • You can start working as a freelancer on SEO, SMO, SMM and PPC projects from home and earn a decent amount every month.
  • You can even start your own Digital Marketing and Advertising Consulting services.
  • If you are an entrepreneur you can generate more leads for your business.
  • Start blogging and earn money with AdSense, affiliate programs, social media advertising, and influencer marketing.
  • You gain the ability to grow any business so why not grow yours, You can start your own venture and be assured of its success.

Reasons to choose Digital marketing Course

  • It is a creative industry with plenty of opportunities for innovation
  • The demand for professionals in this field will be high due to the scarcity of workforce  
  • You can work across industries and sectors 
  • You can easily transition into related careers like business development or content strategy

Digital Marketing Syllabus

Digital Marketing Run Through

  • What is Digital Marketing?
  • Why Digital Marketing Is not a technical course?
  • Offline Marketing VS Digital Marketing
  • Industry Level Strategies and Practices used in Digital Marketing: SEO, SMO, SMM, SEM, Email Marketing, Affiliate Marketing, Blogging, E-commerce Marketing, Services Marketing, ORM.

Forming Website

  • What is domain and hosting?
  • Where to buy domain and hosting?
  • What is WordPress and other CMS
  • How to Install WordPress
  • How to Easily Design website in One Hour without coding

Digital Marketing Planning

  • Handover Live Projects of known brands
  • Analyzing Market and Competitor
  • Finding Keywords (main keywords, prefix and suffix)
  • Target sheet and goals & Clarifications
  • Complete Domain Guide

Search Engine Optimization (SEO)

  • About SEO
  • What are Web Browsers and Search Engine?
  • About search engines (Google, Yahoo, Bing, Etc.) and their types
  • About Internet Crawlers
  • How Crawlers Works
  • What are White Hat, Grey Hat, and Black Hat SEO and their uses?

On-Page SEO

  • Why On Page SEO?
  • Meta Title, url, description and keywords optimization.
  • Heading Importance and its Hierarchy
  • Block Level Optimization
  • Image Optimization
  • When and Why to Bold, Italic, and List Items?
  • Importance of unique content.
  • Url in Pages
  • Anchor Text Optimization
  • Keyword Proximity, Prominence, Density
  • Importance of Images, info-graphics, videos, PPTs
  • White Paper technique
  • Featured Google Search Results

Google Search Console (webmaster) And Sitemap

  • All About Google Search Console
  • What is Sitemap and their importance
  • How to Create Sitemap
  • Structures of Sitemap

On-Site SEO

  • Regular Updation
  • UI/UX Structure
  • Page Loading Speed
  • Content and Code Ratio
  • Link Structure
  • Breadcrums

Off-Page SEO

  • Social Sharing
  • Social Bookmarking
  • Directory Submission
  • Link Building Guide
  • Link Equity
  • Link Diversity
  • Reciprocal link
  • Link Frequency
  • Guest Blogging
  • Spam Robot Search
  • Search Behaviour
  • Spam Backlinking

Local SEO

  • Google Business Listing
  • Google Map Listing Optimization
  • Working process of Local Search Result

Some Important Terms in SEO

  • Permanent and Temporary re-directs
  • DA and PA
  • What should not use in Black Hat SEO and their terms?
  • Nofollow and Dofollow Links
  • rel index and follow
  • Robots.txt and .htaccess files
  • Introduction to ASO
  • Monthly Reporting

Google Analytics

  • About Google Analytics
  • Embed Tracking Code
  • Understanding User Behaviour and website Life cycle
  • Track Insight of live user
  • Event and Goal setup

Content Marketing

  • Why Content Marketing
  • How to build Content marketing Strategy
  • Create creation for an audience
  • Creating Niche Wise Content in Slides, PDF,s And video format.
  • How to get content development ideas
  • Content sharing on social media platforms

Social Media Marketing

  • Facebook & Instagram optimization
  • Facebook & Instagram News Feed Posting methods,
  • Example of perfect facebook and Instagram post
  • Hastag and tagging in facebook and instagram
  • Understanding facebook & intagram Algorithm
  • Creating ads on Facebook
  • Facebook Analytics
  • Twitter Optimization
  • Twitter Analytics
  • Creating Ads on Twitter
  • Pinterest
  • Google Plus
  • LinkedIn
  • StumbleUpon
  • Reddit
  • Quora
  • Momspresso
  • Medium
  • Tumblr

Google Ads (AdWords/PPC)

  • Introduction to Google Ads
  • Keyword Research from google keyword planner tools
  • Landing Page creation and optimization
  • Creating first ad Campaign
  • Creating Ad Group and Ad Copy
  • Keyword Insertion.
  • Different types of Ad extension
  • Remarketing PPC ad campaigns
  • Quality Score Optimization
  • Conversion tracking
  • A/B testing and conversion optimization.
  • Basics of display Advertising
  • Different types of display ads format
  • Display ads targeting using different methods
  • Website traffic through YouTube Videos
  • Using Youtube Videos for SEO

Mobile Marketing

  • Mobile Friendly User Interface
  • Mobile apps for regular engagement
  • App engagement and installment ads.

eCommerce Marketing

  • eCommerece Market Research
  • Site Structure for Ecommerce
  • Ranking New Product
  • Managing Duplicate Content
  • Managing Seasonal Products
  • eCommerce Ads Structure
  • eCommerce Affiliate marketing strategy

Online Bidding and Freelancing Overview

  • Introduction to freelancing
  • Overview of Freelancing platforms
  • Profile creation and increase profile visibility.
  • Cover letter creation
  • Bidding tactics and Professional Quotation to grab bidding chances.
  • How to receive Payment through freelancing platforms in India

Blogging and Google Adsense

  • Introduction to blogging
  • How to receive blogs from others and get paid for publishing articles on own websites.
  • What is Adsense? and how does it work with blogging websites and apps?
  • How to get approval from Google AdSense, their requirements and eligibility criteria for approval in India.
  • Different types of Ad Format
  • Types of Earning
  • Payment procedure

Affiliate Marketing

  • Introduction to Affiliate Marketing
  • Type of affiliate marketing and which one should I do
  • Converting website visitors into customers and earning money
  • How affiliate marketing model works
  • How to look for high paying affiliates and their approvals
  • Manual sitemap generation for Affiliate marketing websites only.

Online Reputation Management – ORM

  • Online reputation basis
  • Managing negative feedback
  • ORM techniques
  • Manually tracking audience behaviour using tools

Video Marketing

  • Youtube Video creation
  • YouTube channel creation and optimization
  • YouTube Video Optimization
  • Business Branding through youtube

Online Bidding

  • Freelancing Platform Profile Management
  • Project or Assignment Creation
  • Steps to convert clients
  • Review Management

Digital marketing course completion with live projects

Digital marketing course with live projects is a great way for students to learn and practice digital marketing skills.

Digital marketing live projects give students the opportunity to apply what they’ve learned and create something of their own. It provides an opportunity for students to differentiate themselves and find out what they really want to do in the field of digital marketing.

Why Our Course is Industry Based?

A Complete digital marketing course in gurgaon will learn about what has been called “The Digital Age”, which is characterized by the use of social media, Google Ads (Adwords), influencer advertising, gamification, and analytics tools like Google search console and Google Analytics.

They will also learn about SEO best practices, Google Adwords campaigns, how to create videos that optimize on YouTube’s algorithm, how to use Instagram Marketing for success, Snapchat Advertising tips and tricks as well as Facebook Ads core algorithms.

Type of Digital Marketing Batches

  • At Digital Marketing Institute – Small Batches of 9 to 10 students
  • Online Batches
  • Individual Batches – With Flexible Timing (For business Person Only)

Now when you know you have multiple career opportunities after this Digital Marketing Course with our 100% placement assistance and Live Project experience then choose the Career you like the most.

ACIL has successfully trained over 10,000 students till now and helped them become a successful IT professional. If you wish to pursue your career in digital media our Digital Marketing Course in Gurgaon is apt for you.

Course Benefit

ACIL is the only digital marketing institute in Gurgaon that provides high returns on less cost. ACIL with an unmatchable digital marketing syllabus and fees of training is committed to furnishing the best digital marketing skills in you.

ACIL, Digital marketing course in Gurgaon not only improves your knowledge but also gives you job security with its 100% job assistance and 360 Degree Assessment which leads your way to a successful career.

Successful Career

This Digital Marketing Course opens up several job opportunities for you, one can not only have a successful career as a digital marketing expert but also as SEO/SMO/Media expert. Even if you are not a very bright student, you can understand digital platforms and marketing very well. It opens up various career avenues and helps you build your career in just a short period of time.

Get Google Certified

If you are looking for a job in digital marketing google certification works like a magic wand for you and our digital marketing syllabus and fees include this Google Certification as a part of the course. Google Certification helps businesses to know your knowledge for digital marketing is recognized by Google and you are ready to work on ad platforms of google such as Google Ad words, Google Tag Manager, Google Webmaster, Analytics, etc.

Promote your business online

Digital marketing helps you reach out to the right audience for your product or service. You can grow your business by reaching the global audience at a low cost and can use different digital mediums to increase your brand awareness and sales. Initially, you may generate leads and increase sales through paid advertising, but after a few months, you can reduce your cost and produce lots of leads and sales through organic search results and reach.

Start Earning from Home

In this hustle-bustle of life, our digital marketing course in Gurgaon gives you an opportunity to start earning from your home. You can become a freelancer and help small businesses to market their product and services online and can earn as much as an IT professional.

You can also start earning through affiliate Marketing where you earn money on sales of products on platforms like Amazon. Digital Marketing introduces you to multiple ways to earn some extra pennies.

Course Benefits for Professionals

This is the age of the internet where technology and trends are updating frequently thus to be in the mainstream it is very important to be updated of media techniques, technologies, and trends. In recent years, SEO, PPC and Social Media have completely changed due to innovations of new platforms, technologies, and algorithms. This course will help you to brush up your skills and learn how these new techniques work.

Hands-on Assignments

Knowledge without practice is incomplete similarly practice without knowledge is meaningless. We at ACIL know how to balance it out. Our extensive digital marketing course in gurgaon, that is easy on your pockets not only provide you with the theoretical knowledge about the trends and tools in digital marketing but also gives you an opportunity to work on Industry assignments that enhances your portfolio.

We are dedicated to flourish your Digital Marketing skills by giving you hands-on assignments that push your skills to work under the Industry work environment. We focuses on certain things

that will give you wings and you fly high as a Digital Marketer.

  • Practical Learning
  • Professional Network
  • 24*7 Support for students
  • Live project and Industry Certification
  • 100% Placement assistance.

Case Study Assignments

We are an esteemed IT company and training institution. We with our extensive experience in the industry have collected our very own quality case studies that can be followed for any brand’s promotional strategy. We offer their access to our students with a vision to provide them a support system to begin their journey as a digital marketing expert.

Our digital marketing institute in Gurgaon that believes in combining classroom knowledge with practical instructor-led training. We have a team of industry experts that educates you how industry works and helps you improve your job prospects or to make your business more profitable. You only need to enrol and have a ride to a new road of success.

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Where our Digital Marketing institute in Gurgaon Located?

Our Training Center is Located in Old DLF Colony, Sector 14 Gurgaon. The student nearby regions can take benefits of our course and speed up their knowledge

What kind of job I get after completing this course?

Digital Marketing is one of the best course in current growing industry. You can get job of Digital Marketing Manager, SEO Executive, Social Media Marketing Expert, Content Marketing Manager, Search Engine Specialist, Conversion Rate Optimizer and many more.

What salary I got after completing this digital marketing course?

Digital Marketing is high pay scale salary as compare to others professional field. If you have good skill and knowledge and join as fresher, then you got good package of INR 2.5 – 3 Lacs Per annum. But these thing are varying according to knowledge and Company

What happened if I miss classes?

You don’t need to worry if you miss classes. You will get recording of each class, apart from that we will arrange a special class on weekend for those student who miss their class.

What are the benefits of Completing this Course?

The future of digital marketing course is bright. In India, there are lot of demands of Digital marketing professionals who can able to transform any business to Digital Business.

Can Business owner learn this digital marketing course?

Yes, Business owner can learn this digital marketing course. This course helps him to grow their business. If a business owner wants to make good reputation of its business and increasing his business online, then he must join this course. After completing this course you can learn how to manage your team and task and review their work done. It also teaches you that what is good and what is bad for your business

What is Live Project Training in Digital Marketing Course? Can I get live project during this course?

Live project means the project which is already live on any server after the development finish. Acil give you a single live project to every student (One Student One Projects). On this product you can work every techniques of SEO, Analytics, SMO, PPC and other things including in Digital marketing course which have great future for student and professionals.
If you have your own website, then we will teach you your own live website. Our Training will not finish until you don’t generate leads and income from your website

What are the certification I got after completing this course?

After Completing this course you will Got Certificate for ACIL Computer Institute (Govt. Approved). Although from that we will prepare you for google partner certificate, but you need to grow up your skill to that level

How Digital Marketing Course Help Bloggers?

Blogger are depending on AdSense and affiliate marketing to increase their earning through affiliate links. This is possible when lot of visitor come and sales will increase. After Completing this course they can increase the website traffic and potential users. Our Digital marketing package can increase bloggers revenue easily.

How can i trust that ACIL is the Best Digital Marketing Course in Gurgaon?

  • Training programs based on live industry projects
  • Compliance with the current industry standards
  • Excellent and experienced faculty to support learning
  • Well-equipped labs with latest hardware and software
  • So it is crucial to choose the best institute if you are opting for the digital marketing courses, Acil will never disappoint you. The amount of effort done by us on every student will ensure a good future for you.

I work in the call center. How courses like this, will benefit me?

People who work in call center has great efficiency of speaking and writing skills, which is needed in Digital Marketing. Digital Marketing course in Gurgaon will benefit you, when you will do blogging and affiliate marketing which is a bigger part of Digital Marketing. Because, call center employees speak everyday with new clients, so they now how to express the words in different situation and provide the fruitful solutions to their customers. The same expressing and convincing power is needed in blogging and affiliate marketing to convert the traffic into monetary traffic.

I am Marketing Team-Leader in my company, Can I be promoted after learning Digital Marketing?

We never assure anyone for their promotions in their company after completing Digital Marketing course in Gurgaon. But, yes, we assure you that you can increase company leads and ROI after learning this course.

I have no job after Covid-19 Pandemic? Is Digital Marketing course, good future option for jobs?

According to the Govt. Research, Digital Marketing has grown rapidly because the increase in number of internet user has increased the demand of company to sell their product through online mediums. We teach how to target and do re-marketing with the connected users in website and app.

I am working as a Content-Writer, should I do Digital Marketing course?

Yes, Content is one of the pillars of Digital Marketing in the online advertising industry. Writing the content alone is not sufficient to rank the pages, to attract more traffic on website; we teach, how you can optimize content to rank it in the search engines, and how to strategically think, to beat competitors in advertising etc.

What is Mobile Marketing? Is it sufficient to increase the sale of my e-commerce business?

Mobile Marketing is used to target your audience who use smartphones. Yes, definitely for e-commerce business, Mobile Marketing will be a game changer in terms of ranking google search positions, targeting ads to the customer who are interested in immediate spending on product purchase.

I am the owner of a local restaurant; how Digital Marketing course will help me?

Online ordering food is in demand by consumers, so definitely, Digital Marketing course will help in grabbing online leads for food orders. For this, you must learn about Google ads, YouTube ads, Affiliate Marketing and Mobile ads.

I am into the real-estate business, how much business I can increase after the Digital Marketing course?

Online presence increases the trust and reputation of your real estate firm. Through Digital-Marketing, you can learn how to increase leads on the website and re-market the same audience on fixed timings.

I am a doctor and opened a new hospital, Does Digital Marketing course play an important role for me?

Yes, nowadays, clients save their time by consulting online from a doctor. In this Covid-19 pandemic, doctors, as well as their clients, prefer online portals where  they can connect to get the cure. You can learn SEO to convert the seeking clients by organic reach who are looking for surgeries at affordable cost.

I ran online advertisements 2 - 3 times for my business but didn't get any leads, all money was wasted, so, should I learn Digital Marketing?

Yes, you must learn the proper techniques to optimize the ads, before funding your money in advertisements. If you simply add money, then start running ads, you will not get any leads. Every platform has a process and many different meanings according to their names. I added content on my website and then it's automatically ranked but from the last 3-4 months it is not ranking again, what should I learn in Digital Marketing? We have separate course of SEO for businesses. This course includes: White-Hat SEO, Grey-Hat SEO, Black-Hat SEO, Local SEO, Google-Search Console Tools, and Affiliate SEO programme for the businesses. Here, we teach all processes of increasing business and converting leads on the website.

Can I increase my business, nationally, if yes, then how?

There are many ways to increase the business, nationally. You need to understand your audience, we teach, how to create a roadmap and strategies to expand the business nationally. Join our Advance Digital-Marketing course to know, how to implement SEO, city-wise and country-wise, what all structures you should follow in sitemaps, how to tackle spam backlinks, etc. Do you have connections with PR agencies? No, we only teach how to contact and outreach the Bloggers, Instagram influencers and Youtubers, and their convincing techniques to publish your article.

After Digital Marketing classes, can I get consultation for my business?

We understand your business, but we can only help you to understand the logic and the topics which are not clear to you from the Digital Marketing course, also you will receive call recordings of the classes held with you.

Will help in grabbing online leads for food orders. For this, you must learn about Google ads, YouTube ads, Affiliate Marketing and Mobile ads.

I am into the real-estate business, how much business I can increase after the Digital Marketing course?

Online presence increases the trust and reputation of your real estate firm. Through Digital-Marketing, you can learn how to increase leads on the website and re-market the same audience on fixed timings.

I am a doctor and opened a new hospital, Does Digital Marketing course play an important role for me?

Yes, nowadays, clients save their time by consulting online from a doctor. In this Covid-19 pandemic, doctors, as well as their clients, prefer online portals where they can connect to get the cure. You can learn SEO to convert the seeking clients by organic reach who are looking for surgeries at affordable cost.

I ran online advertisements 2 - 3 times for my business but didn't get any leads, all money was wasted, so, should I learn Digital Marketing?

Yes, you must learn the proper techniques to optimize the ads, before funding your money in advertisements. If you simply add money, then start running ads, you will not get any leads. Every platform has a process and many different meanings according to their names. I added content on my website and then it's automatically ranked but from the last 3-4 months it is not ranking again, what should I learn in Digital Marketing? We have separate course of SEO for businesses. This course includes: White-Hat SEO, Grey-Hat SEO, Black-Hat SEO, Local SEO, Google-Search Console Tools, and Affiliate SEO programme for the businesses. Here, we teach all processes of increasing business and converting leads on the website.

Can I increase my business, nationally, if yes, then how?

There are many ways to increase the business, nationally. You need to understand your audience, we teach, how to create a roadmap and strategies to expand the business nationally. Join our Advance Digital-Marketing course to know, how to implement SEO, city-wise and country-wise, what all structures you should follow in sitemaps, how to tackle spam backlinks, etc. Do you have connections with PR agencies? No, we only teach how to contact and outreach the Bloggers, Instagram influencers and Youtubers, and their convincing techniques to publish your article.

After Digital Marketing classes, can I get consultation for my business?

We understand your business, but we can only help you to understand the logic and the topics which are not clear to you from the Digital Marketing course, also you will receive call recordings of the classes held with you.

I am from an arts stream background, Can I do Digital Marketing course?

Yes, This is a professional course, we never bound our courses in terms of degrees, or an education stream basis. We have made special course modules of rs.50,000 for those students who are not much familiar with the internet or in the computer IT field. This module helps the students to learn digital marketing courses in a smooth way

I am pursuing an MCA degree, Can I do part time job after this course?

It depends on the job demand of the company, We only assured of full-time job guarantee after completing a full digital marketing course. But an internship is always available for digital marketing which acts as a part-time job

I already had left one digital marketing institute because of bad experience. How I can Trust on ACIL Institute?

ACIL has industry experts of more than 7 plus years of experience in field of digital marketing as a corporate digital marketing trainee. We assure you for the best learning experience with our professional tutors.

I am pursuing B. com/ BBA / BCA / MBA and along with that providing sufficient time in my fathers business? How Digital Marketing Course can ease my marketing efforts?

We appreciate your efforts for managing business with your father. Yes, our digital marketing course will help you for life-time because we provide live class recording as well as those recorded lectures are also uploaded on our server for getting future updates which will ease your marketing efforts.

I have my exam during Digital Marketing course tenure, So will you provide me the backup classes?

Yes, We Provide Backup Classes, along with that you will able to access all the classes recording on ACIL Logins.

I Stay far away from your ACIL Institute, How I can start Digital Marketing Course?

Many of our students rent a room or P.G to stay near by our ACIL Institute for Digital Marketing Course in Gurgaon. If you are not comfortable with renting a room or P.G, you can start online digital marketing course with the same batches.